Your trusted digital partner

Imaginet shares knowledge at CIM event

14 July 2009

Speaking at a fully booked event organised by the CIM today, Paula Dauncey, Imaginet's Marketing Manager shared her knowledge of social media and how to develop a social media strategy.

The event aimed to offer a practitioner's guide to deriving real value from your online marketing strategy. The topics covered were chosen following a survey of CIM members, so the subject matters were of real interest to attendees.

Tom Bennett, Marketing Director of Confused.com opened the conference with 'The position of online within your overall marketing strategy', followed by a talk on the all-important 'Search Engine Optimization: keywords and the law of attraction'.

Paula Dauncey then spoke about 'Developing a social media strategy'. She offered an introduction to social media marketing, what it encompasses and how to get started, followed by a basic introduction to some of the key social media tactics such as blogging and creating a presence on social networking sites such as Facebook and Twitter. 

The whole event was well received and a follow up event is in the pipeline, focusing solely on some of the key social media tactics that can be used as part of an integrated marketing strategy.

If you would like a copy of the presentation, then please contact Paula Dauncey directly at paula.dauncey@imaginet.co.uk.

< Back to Staff News

Meet the Team

Meet the Team

We're an essential mix of web-geeks, strategists, marketing bods and more.

Envelopes

Contact Us

We're a friendly bunch at Imaginet, and we can't wait to hear from you.

An update to our privacy policy

In compliance with changes to EU cookie legislation we've made some updates to our privacy policy. Please take a moment to review these changes which detail what cookies we use and the information we collect on our site. Please note, by continuing to use our site you are agreeing to these updates.     Many thanks, The Imaginet Team

I accept

This notice should appear only the first time you visit the site.